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DESIGN TOOLBOX: ACtivate

Creating a call to action and gathering a heterogeneous team

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ACTIVATING SKILLS

 Designers proficient in activating…

  • Create cohesive, persuasive messaging on the need for action on a problem or opportunity

  • Incorporate rhetorical strategy into a call to action

  • Use storytelling to highlight the human needs at the heart of a problem or opportunity

  • Engage in meaningful self-assessment and reflection in order to identify personal strengths and complementary skillsets when assembling a team

  • Observe and articulate skill strengths and deficits to team members

  • Identify and assemble a team that is diverse, equitable, and inclusive

THE ART OF ACTIVATING: TOOLS & METHODS

ASSETS CREATED BY ACTIVATING